Your Organization's Culture: What Stays the Same? What Changes During and After Covid-19

On-Demand Schedule Thu, July 07, 2022 - Thu, July 14, 2022
Duration 60 Mins
Level Intermediate
Webinar ID IQW21H0809

The focus of this webinar is to understand the cultural issues of remote work and how to adapt to this “new normal”. The learning objectives are:

  • Understand why Peter Drucker says: “Culture eats strategy for lunch.”
  • Discover why culture is like an iceberg: What’s above and below the waterline
  • Identify and analyze the six key elements of culture in every business or organization
  • Review five daily ways effective leaders can communicate and reinforce company culture
  • Recognize what successful leaders know and do that helps them avoid cultural traps and misfires
  • Learn six tactics to support your remote working employees – keeping them productive and engaged
  • Use a three-step process to pinpoint what drives the culture of your team, department, or company

Overview of the webinar

Due to the reality of COVID-19, the new normal is now remote and virtual work for most of the workforce throughout the world. Teams and workgroups, that once connected very frequently in person are now dispersed and working individually in an uncertain and evolving climate. It is going to put many company cultures to the test.

The right culture—a culture that embraces change, recognizes the new challenges facing employees and encourages them to take the initiative, do things differently, and more effectively—can support this shift, easing the transition and driving productivity. There are significant benefits that come from an effective culture.

  • Focus and Spirit:  It aligns the entire company towards achieving its vision, mission, and goals. 
  • Engagement: It develops higher employee motivation, productivity, and innovative problem-solving. 
  • Cohesion: It builds consistency and coordination among the company’s various departments and divisions

Therefore, organizations need a plan to ensure they continue to create an employee and a customer experience that both reinforces the best of your culture and at the same time makes specific changes to deal with this new normal.

Who should attend?

  • CEO’s
  • COO’s
  • VP of Human Resources
  • Vice -Presidents of Marketing, Vice-Presidents of Finance
  • Chief Learning Officer
  • Directors
  • Project Manager
  • Operation Managers and Supervisors
  • Team Leaders
  • Human Resources Professionals
  • Business Unit Managers
  • Boards of Directors
  • Senior Management Teams
  • Executive Teams

Why should you attend?

Yes, we are in the midst of a pandemic that is creating massive challenges for every organization, big and small. So, why be concerned with culture when you, as a manager, or supervisor, have so many other problems to deal with?

The reason is that Covid-19 has created massive challenges for your employees as well. Alongside the personal adjustments they are making in working remote, their working style—habits and behaviors—will also need to adapt. Therefore, it will require leaders to develop new or retooled managerial practices, as well as specific ways to reinforce the organizational culture for the “new normal” today and the future.

This webinar will help understand the power of culture, how it enhances or derails your teams especially in times of change and uncertainty; and implement 5 very practical, action oriented techniques to be more effective as leaders and managers during and after Covid-19.

Faculty - Ms.Marcia Zidle

Marcia Zidle is a board certified executive coach, business management consultant and keynote speaker, who helps entrepreneurial ventures; small to medium size enterprises and professional firms to leverage their leadership and human capital assets. 
She has 25 years of management, business consulting and international experience in a variety of industries including health care, financial services, oil and gas, manufacturing, insurance, pharmaceuticals, hospitality, government and nonprofits. She brings an expertise in social and emotional intelligence; executive and team leadership; employee engagement and innovation;  personal and organizational change management.
Marcia is also the host of The Business Edge, a weekly internet radio show on the business channel of Voice America Media giving practical advice to CEO’s, company owners and executive teams that are planning or are in the midst of, ambitious growth and change.


ComplianceIQ is recognized by SHRM to offer Professional Development Credits (PDCs) for the SHRM-CPSM or SHRM-SCPSM. This program is valid for [1] PDCs for the SHRM-CPSM or SHRM-SCPSM. For more information about certification or recertification, please visit


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