U.S. Customs Broker Management 101: Steps to get the most out of your CHB and Increase Compliance

Duration 60 Mins
Level Intermediate
Webinar ID IQW19B0222

  • Discover CHB Role
  • Discover Importers Role
  • Managing POAs
  • Managing clearance information
  • Supplying Pre-alert Documentation
  • How to handle CF-28 (Request for information) and CF-29 (Notice of action)
  • Import Management through ACE (Automated Commerce Environment)
  • CHB role
  • Importer of Record role
  • Right to make entry
  • Revoking POAs
  • CAT (Classification Assistance Tool)
  • Proper Valuation (Assists)
  • Terms of Sale
  • Pre-Alerts
  • ACE (Automated Commerce Environment)

Overview of the webinar

Learning how to manage your CHBs is key to improving your supply chain and reducing your costs. When a company properly manages their CHBs, they will receive many unintended benefits such as fewer errors, increased compliance, reduced transit times, less time needed to be spent auditing files and a reduced headcount required to manage imports properly.

Who should attend?

  • Company Executive Officer (CEO)
  • Entrepreneurs 
  • Distributor Channel Managers 
  • Health Service Providers
  • Wholesalers Perishable Goods
  • Grocery Retailers 
  • Logisticians

Why should you attend?

If you are an individual or a company that imports into the United States, it is vital that you become aware of what your role is as an importer and what the role of a CHB is. Consequences of non-compliance always revert back to the importer and thus it is essential to know how to manage your CHBs. In some cases, companies have gone out of business due to the fines and penalties assigned by US Customs due to the negligence of import compliance. The size of your organization relates to the seriousness of having to deal with adverse Customs actions. The smaller the company, the more significant the impact of such an action will have on its survival.

Faculty - Dr.Rossano Gerald

Dr. Gerald is an Academic Professor and Founder of RVG International Consulting Firm, LLC. He has over 25 years of business experience in, strategic management, marketing analysis, and supply chain management. Dr. Gerald worked with small and medium-sized businesses to help improve their business logistic processes through verification of operational and supply chain programs. Also, he had developed management and marketing strategies that were used to improve the efficiency and effectiveness of his client business operations in this global economy. 
He earned a Doctor of Business Administration in International Business and Advanced Professional Business Certification in Marketing from Argosy University/Sarasota; He also holds a Master of Science of Law (J.S.M.) degree and a certificate in Compliance & Risk Management from Thomas Jefferson School of Law in International Tax and Finance Services. He graduated with MBAs degrees in Project Management degree from the University of Phoenix and Webster University in Business Administration. He also earned a Graduate Certificate in Supply Chain Management at Penn State’s Smeal College of Business MBA Program. He is also a Certified Professional Coach (American Public University System).

Dr. Gerald is also a member of the Free Trade Alliance, San Antonio Transportation Association, Inc., San Antonio SCORE, TX, Supply Chain Council and Institute of Business Forecasting & Planning, and CATO Institute of Research & Analysis and Academy of Business Research. He is a Certified Supply Chain Manager, and Inventory Planner and Property Forecaster, Certified Consultant for Business Value Analysis and Methodology, Certified Export Leaders of the Free Trade Alliance and Casa of San Antonio, TX; Certified Master Management Consultant and Master Project Manager; and Certified Marketing Analyst and Registered Business Analyst by the International Management Consultant Certification Board (IMCB). 


Certified CCA ™ Chartered Compliance Analyst AAFM ® American Academy of Financial Management/ Certified International Project Manager (CIPM) of the AAPM ® American Academy of Project Management. A member of the Council of Supply Chain Management Professionals; and an Advisor for the Mu Kappa Tau Marketing of the Honor Society. He has published scholarly papers in the Journal of International Business and Economics and the Strategic Management Quarterly.


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